What is the best thing about being married to an elite female athlete-exercise physiologist? Yes I know, Gatorade on the night stand, but that's not what I am talking about. What I am referring to is DeFeet can use my wife and her addicted-to-endorphins friends to test our products.
Last year Hope said she and 12 of her lady friends (use that term loosely...friends that is) would be running in the Blue Ridge Relay Race .
This would be a fine testing ground for our new product that we will be launching soon.
As you can imagine getting 12 people to commit to running 3 legs of over 6 miles in 32 hrs is a bigger challenge than the actual race itself. Sleep deprivation is probably the most difficult part of this event. Although I am sure the ladies legs and the hills also had something to say about that.
But as the day began to evolve our team was becoming much more relaxed. Now giddy with team spirit the girls were having a blast.
As darkness fell, insanity started to creep in. As you can only imagine, running in the pitch black, on quite country roads, filled with critters and scary things that go bump in the night is not for the faint of heart.
The Soul Sistas were conquering this massive challenge one step at a time. Unlike the male species, this team of the much more compassionate gender, were tackling the race as a team. Unselfishly helping their teammates, with all the extra encouragement and demands that each were facing.
Most of the ladies said they did sleep, but only 1.5 hrs. This event was such a great way to challenge a group and let them find ways to over come adversity. From my seat, which was on the couch watching football, it was not that hard. I did wonder why they did not like the first name I offered them the Hickory Hustlers, But seriously these ladies really deserve a huge congratulations.
After 30 hours and 40 minutes and 200 miles, the sock was tested and all the data collected. I did think about them on that first night as I popped open a DUVEL www.duel.be and watched the foamy head rise to the top of my tulip shaped glass. (attempt to get a beer sponsor!)
I said, here's to my Sole Sistas may they be joyful-soulful-and my wish was that they all could know that the next few hours would make memories for a life time and that the pain they felt would build a stronger mind, body and soul. To Hope, Cissy, Kyle, Lisa, Frankie, Leslie, Stephanie, Tracy, Mary Ann, Cynthia, Charlotte, Nicole and Katie Cheers DeFeet Lady Sole Sistas I am proud of you all!
Run Run Runaway by CroMoly (another shameless plug for my music)